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Episode 9: A Conversation with Aviva Cuyler, Founder of JDSupra.com
This podcast features a conversation with Aviva Cuyler, founder of JDSupra. While working late one night on a brief, the idea for JDSupra found Aviva: create a free online repository where attorneys can share documents they've prepared. JDSupra is intended as a resource for lawyers, clients and the media. The premise is simple and reflected by its slogan: "Give content. Get noticed." Attorneys can share documents on the site and, once they do so, they can create a profile - all for free. Every time an attorney contributes a document, her profile is featured as a "recent contributor." The idea is that attorneys can market their services, and potential clients can review an attorney's work before retaining that attorney. Likewise, the documents are searchable and, thus, an invaluable legal research tool for lawyers and the media.
Topics discussed include why attorneys should upload their documents to the site, how potential clients might use the site, how attorneys can score a "featured profile," how documents get labeled "newsworthy," and JDSupra's business model.
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